ROY G. BIV: Could Be the Silent Persuader in Your Brand’s Success
Let me start by extending a sincere “Thank You” for all the kind comments on last week’s blog. And I’m not just referring to the one left by my wife in the blog comments.
Let me start by extending a sincere “Thank You” for all the kind comments on last week’s blog. And I’m not just referring to the one left by my wife in the blog comments.
There seem to be two types of people in this world. No, not Democrat vs Republican. Not those who believe aliens exist and walk among us vs those who don’t. And certainly not Red
When I first wrote the title for this blog, “Executing a Purple Cow,” I realized it could easily be misinterpreted. You might even think this was a Netflix documentary in the vein of “Don’t
I’m not 100% (as the kiddos say) sure what first compelled me to pick up that intriguing, small, purple book. Perhaps it was the book’s modest size that attracted me – I must admit,
Are you a fellow coffee snob? Well confession time: I’m not exactly a coffee snob, and I think coffee tast awful. In fact, whenever someone offers me a cup of joe, I jokingly respond
All I can say is “Thank you!” Your overwhelming response to my previous blog, ‘Because’ Is the Secret to Compliance (read it here), has touched my heart. From the many clever ‘because’ persuasion techniques
In a world where attention spans are shorter than ever (SQUIRREL!), where 120 characters feel like Tolstoy’s ‘War, What Is It Good For?’ and 15-second TikTok videos make us wonder, “Why are they so
You know how when you go to a restaurant, they always ask you if you have dined with them before. Do you ever answer opposite to the truth just to see what they say
After back-to-back blogs discussing reviews (How could 65,688 people be wrong? & Why You’re Really Trusting Strangers with Your Money!) and how they affect our buying or selling decisions, I thought it would be great
Hey there, shoppers! Today, let’s talk about something that’s relevant to all of us when we shop online: reviews. You know, those comments you skim through before making a purchase, from a few dollars