Bacon Bandage - image credit Archie McPhee
How could 65,688 people be wrong?

So, I’m not sure you’re supposed to open a blog that you want people to read with the word “so”. But I typically don’t follow “The Little, Brown Handbook” in my writing. In fact,

Percentage_350x350
10 % chance or 1 out of 10 wins!

Alrighty! Let’s do what all marketers love, talk NUMBERS! “Boooo!” Chill! Numbers can be a game-changer in your marketing efforts. They give your message credibility and make your brand look more trustworthy. But not

Whatchamacallit
Neuromarketing ‘what’?

Way back in 2012, I was struggling to figure out why someone I loved was making decisions that seemed to be in conflict with their best interest. I just couldn’t get my hands around

Thinking Fast & Slow
Zeigarnik effect what is ..

Have you ever been talking with a friend and you were trying to tell them about a song you love but you just can’t remember the name of the artist who sung it? You